What is Brand Mix Elements about?
Branding is one of the most important aspects of any business, large or small, retail or business-to-business (B2B). An effective brand strategy gives you a major edge in increasingly competitive markets. What exactly does "branding" mean? How does it affect a business like yours?
A brand resides in the mind of the consumers. It involves creating mental structures and help customers organize their knowledge about the products and services in a way that helps their decision-making. The concept of branding is applicable wherever customers have choice. Branding can be applied to physical goods, places, services, people, non-profit organisations and ideas or concepts.
What is Brand Mix Elements about?
Branding is one of the most important aspects of any business, large or small, retail or business-to-business (B2B). An effective brand strategy gives you a major edge in increasingly competitive markets. What exactly does "branding" mean? How does it affect a business like yours?
A brand resides in the mind of the consumers. It involves creating mental structures and help customers organize their knowledge about the products and services in a way that helps their decision-making. The concept of branding is applicable wherever customers have choice. Branding can be applied to physical goods, places, services, people, non-profit organisations and ideas or concepts.
Bongile Moloto
Bongile Moloto
This course motivates me to do better and I would like to register for more such courses.
This course motivates me to do better and I would like to register for more such courses.
Moses Molai
Moses Molai
eLearning.co.za taught me so many new things. I did a few courses and would definitely do more.
eLearning.co.za taught me so many new things. I did a few courses and would definitely do more.
- Computer/Laptop
- Email for notifications and communication
- Internet connection
- PDF viewer (e.g ADOBE Acrobat)
- Microsoft Word for notes
- A web browser
- Computer/Laptop
- Email for notifications and communication
- Internet connection
- PDF viewer (e.g ADOBE Acrobat)
- Microsoft Word for notes
- A web browser
What other related courses are offered?
What other related courses are offered?
We provide a variety of courses, from computer studies to leadership and softskills courses.
The following are our most popular courses:
We provide a variety of courses, from computer studies to leadership and softskills courses.
The following are our most popular courses:
What a great course! Thank you for the great presentation.
What a great course! Thank you for the great presentation.
Job Market Prospects
This course is desired in many companies.
Job Market Prospects
This course is desired in many companies.
What other people are saying:
What other people are saying:
How long does it take to complete?
How long does it take to complete?
How much does it cost?
How much does it cost?
Unit 1- Factors influencing branding
1. (incl. 1.1) Factors influencing branding
1.2 Terminology used in the brand mix
1.3 Elements of the brand mix
1.4 The purpose of branding goods
Unit 1- Factors influencing branding
1. (incl. 1.1) Factors influencing branding
1.2 Terminology used in the brand mix
1.3 Elements of the brand mix
1.4 The purpose of branding goods
Unit 2- Brand familiarity
2. (incl. 2.1 & 2.2) Brand familiarity
2.3 The characteristics of a good brand name
Unit 2- Brand familiarity
2. (incl. 2.1 & 2.2) Brand familiarity
2.3 The characteristics of a good brand name
It takes between 4 days and 2 weeks, depending on your speed.
It takes between 4 days and 2 weeks, depending on your speed.
only $ 1 + 36c
(The 36c is the administration fee)
only $ 1 + 36c
(The 36c is the administration fee)
Or
Or
Innovation
Innovation
Stress Management
Stress Management
Decision Making
Decision Making
Diversity
Diversity
Sales
Sales
Negotiation Skills
Negotiation Skills
Beatrice Dlamini
Beatrice Dlamini
Brand Mix Elements
Brand Mix Elements
